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Reframing

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If you change the frame in which a person perceives events, you can change the meaning of those events. And when the meaning changes, the person's responses and behaviors also change. For example, Rudolf-the-Reindeer's red nose looked really funny and was subject to ridicule, but his nose became a heroic symbol when he used it to guide Santa's sleigh throughthe fog. Bandler and Grinder demonstrate how you can use this "reframing" concept to turn problem behaviors into valuable resources - and conflict situations into platforms for agreement. A must-read for counseling professionals and organizational change consultants.